Mcloone's award-winning first impressions
From the decals you walk across on the supermarket floor to "pow!" images that practically leap off the walls of your favorite retailer or the side of a service van - the Specialty Graphic Imaging Association (SGIA) Expo is where you'll see every specialty item you can imagine, and then some.
At SGIA's 2007 product competition, JSJ's Mcloone business earned gold and silver awards for excellence in metal signs (category 21). The gold award recognized Mcloone's 2006 Season's Greetings card - a snow-covered pine tree inside a snowglobe. An eye-catching metal business card Mcloone produced for Ray Fine Enterprises, distributor of Canada Goose extreme cold weather outerwear, earned the silver award.
Both cards were printed on metal, one of Mcloone's fastest-growing business categories. In fact, in 2007, Mcloone's business card sales soared to an incredible 145 percent increase over 2006.
Why? "We find that many companies, large and small, are focusing more on their brand image these days," says Sharon Erler, Mcloone's director of business development. "Both our metal and polycarbonate business cards allow companies to stand out from their competition. At the same time, they can better define their type of business - just by the look and material of their business card."
Mcloone has been fortunate to work with a diverse customer base, says Sharon. "The growing business card business helps us bring our current clients exciting new products, as well as reach out to companies that want to play up an innovative brand," she says. "The benefit is the convenience of working with Mcloone as a single source for a whole set of identification products - from labels, nameplates and signage, to special event invitations and standout business cards."
About Mcloone
Founded in 1954 by James E. Mcloone, Mcloone is a leading provider of high-quality graphic identity solutions. Products include labels and decals, point-of-purchase signage, marketing products, business cards and high-end invitations, including Keepsake Wedding Invitations. Material capabilities consist of polyester, polycarbonate, vinyl, aluminum, stainless steel and brass. For information, go to www.mcloone.com, www.mcloonespecialtyproducts.com or call 1-800-624-6641.